Discovery with the delivery team
The first call and the diagnosis are led by whoever is going to build, not an intermediary account executive. No strange handoffs between sales and delivery, no losing context in transition.
Who's behind this
A specialized consulting practice — not an agency.
We operate from Mexico City serving clients in Mexico, the United States and Canada. The team that diagnoses is the team that builds — no awkward handoffs between sales and delivery.
Origin
Why Nido Web exists
Nido Web came out of years of experience in Salesforce and software engineering for mid-market companies — implementations, integrations and internal products that no one sees but that hold operations together. We started this practice because we saw a pattern that bothered us: the consultancy where discovery is led by an account executive, the proposal is built by someone who will never touch the org, and delivery ends in the hands of a junior team that picks up context by reading notes. That chain produces generic SOWs, sprint-3 surprises and platforms that age badly. Nido Web operates differently: the team that diagnoses is the team that builds, proposals reflect the real org we saw in discovery, and code lives in your repository from day one. No handoffs between sales and delivery, no inflated marketing, no promises that don't hold up at close.
How we work
Discovery with you, signed proposal, documented deliverables.
Clear engagement model: discovery is led by the team that will execute, the proposal reflects what we saw in that session, and execution is reviewed by the same team. If a sprint requires a collaborator with a specific certification, we tell you up front and the account stays with us.
Proposal signed by Nido Web
We quote, sign and stand behind scope. Each proposal reflects the real org we saw in discovery — not a generic SOW copied from a previous client with find-and-replace.
Execution we review personally
We touch the code, configure the org and review every deliverable. When a sprint requires a collaborator with a specific certification, we tell you up front and the account stays with us.
Close and documented handoff
Clear deliverables, documentation for your internal admin, and a walkthrough session with stakeholders. If you decide to continue, there's a retainer; if not, you keep everything you need to operate without us.
Capabilities and certifications
What we cover technically
The certifications below are held by the Nido Web team, obtained by exam and renewed annually. For specific scopes we bring in collaborators with the matching certification; we tell you before starting the sprint and the account stays with us.
Certificaciones oficiales
- Salesforce Administrator Salesforce
Base certification — user management, security, declarative automation and reporting. Renewed annually.
- Platform App Builder Salesforce
Design and development of declarative apps on the platform — data model, business logic and UX. Renewed annually.
Technical stack
- Salesforce Sales / Service / Marketing / Experience Cloud, Pardot/Account Engagement
- Next.js + React Modern web apps, SSR, routing, server actions
- Supabase + Postgres Database, auth, storage, edge functions
- Vercel Deploy, global CDN, observability
- Twilio + Resend Operational notifications and transactional email
- Astro High-performance static sites (SEO + Core Web Vitals)
Where we work
Based in Mexico City, serving North America
We operate from Mexico City in UTC−6, aligned with most of North America. We serve clients in Mexico, the United States and Canada — bilingual (Spanish/English), invoicing per client jurisdiction. We can travel on-site for discovery or key closes; the rest of the work is remote, with follow-up sessions over video call.
- United States (clients in time zones compatible with CDMX)
- Canada (same time zone as CDMX most of the year)
- Mexico (nationwide, with focus on CDMX, Monterrey, Guadalajara)
What we won't do
Honest about scope
Saying no to a project when there's no fit is part of the job. This list saves you a call if you fall into one of these patterns.
Accounts without real team participation
We don't take on engagements where the client expects a signature without effective participation from the team. If the scope doesn't require our time, we'll recommend someone who fits.
Reselling external teams
We're not a broker. If you need a team of 10+ people, we'll recommend a certified partner and help you evaluate them. We operate at a scale where we can sustain quality.
Standard WordPress, Wix, Shopify
For small standard sites there are cheaper and faster options. Our time is only justified if the site or system is custom and has real technical complexity.
Blind implementations
We don't kick off projects without discovery. If we can't sit for 60–90 minutes to see your operation, there's no honest way to quote. No discovery, no proposal.
Next step
Sounds like the kind of practice you need?
Schedule a no-cost discovery call. 60 minutes directly with the team.