Salesforce · Custom software · Integrations

Salesforce and custom software for operations-heavy businesses.

We help mid-market manufacturers, real estate groups, and logistics operators in the US, Canada, and Mexico replace manual workflows with measurable systems. Nearshore delivery from Mexico — full time-zone overlap, USMCA-compliant contracting.

  • Based in Mexico City — clients in MX · US · CA
  • Certified team, no handoff between sales and delivery
  • Active Salesforce certifications

The problem

Running ops on disconnected tools is expensive.

Three patterns we see almost every week with growing teams that outgrow their tools before they realize it.

  • Data scattered across spreadsheets

    Three or four parallel Excel and Google Sheets versions, each maintained by a different person, none of them the source of truth. Decisions get made on stale data and nobody is sure which file is the latest.

  • Leads lost in WhatsApp threads

    Sales conversations live in private chats with no trace. Leadership has zero visibility into who is talking to which prospect, what stage each deal is in, or how many opportunities are actually open at any given moment.

  • Reports that take days to build

    Executive reporting gets rebuilt by hand every week or month: pulling exports, copy-pasting between tabs, fixing formulas. By the time the deck is ready, the numbers are already a week old and impossible to drill into.

What we do

Two practices, one methodology.

Same team, same approach, two technical depths depending on what your operation needs.

Salesforce consulting

Health check, audit, implementation and optimization for Sales, Service and Marketing Cloud.

  • Free 60-minute health check with deliverables
  • Deep technical audit (flows, automations, adoption, integrations)
  • End-to-end implementation across Sales, Service and Marketing Cloud
  • Ongoing optimization with quarterly review and prioritized roadmap
Explore Salesforce

Custom software

Operational PWAs, internal portals, integrations and tools where off-the-shelf software stops being enough.

  • Operational PWAs that run offline on phone or tablet for field teams
  • Client and partner portals with auth, roles and audit trail
  • Internal tools to replace Excel, manual processes and disconnected scripts
  • Complex integrations between Salesforce, ERPs, payment gateways and data sources
Explore software

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How we work

One method across both services.

The same four phases whether the engagement is Salesforce, custom software or both.

  1. 01

    Discovery

    Working sessions with operations and leadership to map the current flow, surface real pain points and define what we are going to measure once the system is live.

  2. 02

    Solution design

    Documented architecture, scoped phases, explicit trade-offs and a roadmap prioritized by ROI. You sign off on scope before we write a single line of code.

  3. 03

    Implementation

    Short iterations with weekly demos. Code lives in your repo from day one, deploys from your CI, and you can see exactly what was built every week.

  4. 04

    Ongoing operation

    Post-launch support, agreed-upon improvements and live operating metrics. We do not disappear at go-live: the system has to keep working in real conditions.

Why Nido

Three reasons clients pick us.

  • Founder-operated, no sales handoff

    Discovery and signed proposal happen with the same team that delivers. When a sprint needs a certified collaborator we tell you before it starts, never mid-flight.

  • Salesforce-certified team

    The team holds active Administrator and Platform App Builder certifications and speaks honestly about what is in and out of scope: if something is not the right fit, we say so.

  • Nearshore from Mexico

    Full time-zone overlap with the US and Canada, USMCA-compliant contracting in USD and bilingual delivery (English/Spanish) for clients across MX, US and CA.

Ready to operate better?

60 minutes directly with the team. No commitment, no sales pitch — a real conversation about whether what you have today is the bottleneck or the next phase is.